Platform Features

Everything you need to automate customer support

From content ingestion to analytics, CrawlRoo gives you a complete toolkit to build, deploy, and optimise AI-powered assistants for your website.

Data IngestionAI EngineBrandingLead CaptureInsightsHuman SupportTrust & ComplianceFor Developers

Data Ingestion

Import training content from anywhere

Feed your chatbot with content from multiple sources. CrawlRoo automatically processes, chunks, and indexes everything so your assistant always has the latest information.

  • Enter a URL for automatic website crawling
  • Upload files: PDF, DOCX, TXT, CSV, PPTX, MD
  • Paste raw text content directly
  • Connect YouTube videos and channels
  • Import help center articles (Zendesk, Freshdesk, Intercom)
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Enter a URL for automatic website crawling
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Upload files: PDF, DOCX, TXT, CSV, PPTX, MD
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Paste raw text content directly
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Connect YouTube videos and channels

AI Engine

AI-powered responses grounded in your content

Choose from multiple leading AI models. Every answer is sourced directly from your content — no hallucination, no guesswork. When the bot is unsure, it gracefully falls back to directing visitors to contact you.

  • Multiple model options: Claude Haiku (speed), Claude Sonnet (accuracy), GPT-4.1
  • Source-grounded answers only — no hallucination
  • Confidence scoring with automatic fallback to "contact us"
  • Streaming responses delivered in real-time
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Multiple model options: Claude Haiku (speed), Clau...
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Source-grounded answers only — no hallucination
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Confidence scoring with automatic fallback to "con...
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Streaming responses delivered in real-time

Branding

Make it yours with full customization

Your chatbot should look and feel like a natural extension of your brand. Customize every visual detail and control how your assistant communicates with visitors.

  • Custom branding: logo, colors, and welcome message
  • Quick prompts and conversation starters
  • Custom system prompts to control tone and behavior
  • Widget position and appearance settings
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Custom branding: logo, colors, and welcome message
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Quick prompts and conversation starters
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Custom system prompts to control tone and behavior
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Widget position and appearance settings

Lead Capture

Turn conversations into qualified leads

Capture visitor information naturally within the conversation flow. Qualify leads before they reach your sales team, and never miss an opportunity.

  • Capture visitor name and email mid-conversation
  • Pre-qualification questions before handoff
  • CRM integration (coming soon)
  • Appointment booking (coming soon)
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Capture visitor name and email mid-conversation
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Pre-qualification questions before handoff
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CRM integration (coming soon)
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Appointment booking (coming soon)

Insights

Analytics and insights that drive decisions

Understand what your visitors are asking, how your bot is performing, and where there are gaps in your content. Data-driven decisions, not guesswork.

  • Full chat history with search and filter
  • Top questions dashboard
  • Language and device breakdown
  • Resolution rate tracking
  • Daily and weekly email summaries
  • CSV export for deeper analysis
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Full chat history with search and filter
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Top questions dashboard
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Language and device breakdown
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Resolution rate tracking

Human Support

Seamless human handoff when it matters

AI handles the routine. Humans handle the complex. When a conversation needs a personal touch, CrawlRoo makes the transition seamless.

  • One-click escalation to a live agent
  • Email transcript forwarding
  • Contact URL redirect for custom workflows
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One-click escalation to a live agent
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Email transcript forwarding
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Contact URL redirect for custom workflows

Trust & Compliance

Enterprise-grade security and compliance

Built for organisations that take data seriously. Australian-hosted, privacy-compliant, and designed with security at every layer.

  • Australian data residency (Sydney region)
  • PII detection and redaction
  • Full audit logging
  • GDPR compliant
  • Australian Privacy Act compliant
  • Your data is never used for AI training
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Australian data residency (Sydney region)
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PII detection and redaction
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Full audit logging
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GDPR compliant

For Developers

Developer-friendly tools and APIs

Need more control? CrawlRoo offers a full REST API, webhook support, and automated sync — so you can integrate chatbot functionality directly into your stack.

  • REST API access for programmatic control
  • Webhook support for real-time events
  • Auto-sync: daily, weekly, or monthly re-crawling
  • Incremental re-crawling for efficiency
  • Version control and rollback
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REST API access for programmatic control
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Webhook support for real-time events
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Auto-sync: daily, weekly, or monthly re-crawling
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Incremental re-crawling for efficiency

Start free today

Deploy an AI assistant trained on your website content. Free to start. No developer needed. Live in under a minute.

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